Friday, September 3, 2010

Disney Channel goes back to 'Camp Rock'


The sequel retains the Jonas Brothers and Demi Lovato, but adds more of the camp experience and a bit of 'High School Musical's' song and dance formula after viewers of the original TV movie spoke up.

Research about cable's highest-rated entertainment show in 2008 revealed some complaints television executives rarely see about their programs — not enough s'mores, bonfires and water fights.

The made-for-TV movie was Disney Channel's wildly successful " Camp Rock," which starred Disney darlings the Jonas Brothers and Demi Lovato and drew an impressive audience of 10 million viewers. Audiences enjoyed the show, they just wanted more of the joy and antics of a typical summer camp experience.

As "Camp Rock 2: The Final Jam" premieres Friday — and then takes over the network for the Labor Day weekend with singalongs, dance-alongs, cast interviews and encores airing through Monday night — consider the s'mores situation solved


Anonymous said...

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